100% physical distance, 0% social distance
“How do we open up a next-level virtual experience for our customers, despite the general digital fatigue?”
Answering that question is anything but easy. And let me say up front: there is definitely no master solution here.
But ☝ … we dared to try something new, and believe me, it beats any Zoom meeting.
Our first customer event entirely in VR #virtualreality!
Together with a very exclusive circle of our customers from discrete manufacturing, we explored the virtual world and gained a lot of insight into digitalised customer service, the road to Industry 4.Now and the Industry Cloud.
The networking, though, topped everything. It was enormous fun to meet our customers – almost – in person and talk with them, sip virtual drinks, enjoy the view and take selfies. And all of it perfectly safe, without any physical contact.
For me, definitely a highlight of this year.
Olga Penz, Andreas Thon, Dr. Sandra Maus, Rolf Meßmer, Dominik Mark Metzger, Adrian Langlouis, Jasmin Wasinger, Nils Tinnermann, Christian Peitz, Tim Roettger
Many thanks also to RAUM virtual reality collaboration for the great organisation!
P.S. Stay tuned – I hope to be able to show you the video of the VR event shortly!

